Skip to main content
An NPS tool (NPS Tool) is the template your company configures once and reuses every time it needs to measure the loyalty of a group of clients. Each response it receives stays associated with that tool, which lets you separate measurements by channel, audience, or moment. A single company can have several NPS Tools at the same time. For example:
  • Post-purchase NPS.
  • Post-event NPS.
  • Recurring-client NPS.
  • Internal NPS for team members.
Each one measures something different, and that is why it is valuable to keep them separate.

​
Message

The message is the question or phrase the client will see before rating. It is the only thing you need to write when creating the NPS, and it is what most influences the quality of the response. Some recommendations:
  • Be brief. A single sentence is enough.
  • Keep the spirit of NPS: ask about the likelihood of recommendation, not about one-off satisfaction.
  • Adapt the tone to the audience. Addressing a corporate client is not the same as addressing an event attendee.
Examples:
  • “How likely are you to recommend our workshops to a colleague?”
  • “Would you recommend this product to a friend?”
  • “On a scale of 0 to 10, how likely are you to work with us again?”

​
Audience

The audience identifies the group of people the NPS is aimed at. It helps you avoid mixing measurements that respond to different contexts, and it helps you filter reports easily when your company starts to have several NPS Tools.

​
Scale 0 to 10

The scale is fixed and cannot be configured. It runs from 0 to 10 and is classified automatically: The calculation of the final NPS score is also automatic: % Promoters - % Detractors.

​
Optional review

After choosing their score, the client can leave a comment in text or in audio, just like in a woku. This turns each response into a quantitative data point (the number) and a qualitative one (the why) at the same time. The client can also choose between identifying themselves with their email or responding anonymously. If they respond anonymously, they are not asked for an email.

​
Share

Sharing an NPS works the same way as sharing a woku. You have three ways:

​
QR code

Ideal for printing on brochures, sticking on a totem at the end of an event, or displaying on screen at the close of a presentation. Useful for sending by chat, WhatsApp, inside the transactional email your company already sends the client, or as a button on your own site.

​
Bulk email sending

Paste a list of emails from Excel or Google Sheets into the sending window and the application takes care of the rest. You will receive a notification when all the emails have been sent, with the details of those that could not be delivered.

​
Reports

From the admin application you can consult:
  • NPS score of the tool.
  • Distribution of promoters, passives, and detractors.
  • Complete list of responses with their comments.
  • Export to CSV.
If you need to integrate the data into your own dashboards, the same reports are available from the API. Check the GET /v1/reports/company-nps and GET /v1/reports/nps-tool/{npsToolId} endpoints in the API Integration Guide.